Former Gor Mahia Captain Takes Swipe at the Record Champions Over Player Unveiling Standards

Harambee Stars midfielder Kenneth Muguna has criticised his former club, Gor Mahia, calling on them to improve how they present their new signings.

The former defender urged the 21-time Kenyan champions to follow the example of clubs like Tusker FC, which make a show of introducing players in a more professional and engaging manner.

Kenneth Muguna emphasised that unveiling players should be done with style and fanfare, rather than in a casual, low-key way that fails to excite supporters.

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In a tweet, Kenneth Muguna explained that, given Gor Mahia’s status as record champions, presenting new players professionally should not be a challenge for the club.

He said he was surprised that such basic steps, like formally introducing a player to fans and media, were not handled with more care, and he felt it was an area where the team could improve significantly.

Kenneth Muguna added that, as someone who has a strong connection to the clubs he has represented throughout his career, he hopes all of them strive to excel not only on the field but also in how they manage public relations and media engagement, emphasising that a club’s image off the pitch is just as important as its performance on it.

“The record champions should be able to do this with ease. What's difficult in unveiling a player like in the video below?” Kenneth Muguna said.

“Am a big fan of teams that I have played for in my career, and I would like all of them to be among the best in the Pitch and in the Media department too.”

Ultimately, Kenneth Muguna’s critique serves as a wake-up call for the club to modernise its brand to match its historic on-field success.

This demand for professionalism carries weight coming from a player who knows the club’s inner workings intimately, having served as a key playmaker and captain during his successful stints between 2017 and 2021.

By adopting more creative marketing strategies, Gor Mahia can ensure that the arrival of top-tier talent generates the excitement and respect the players deserve.