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LaLiga's campaign to rid football of racism continued with a thrilling street competition.
The football community has lauded LALIGA's latest efforts to tackle racism, as the Spanish top-flight league took its anti-discrimination campaign to the streets of Lagos, Nigeria.
The "PUMA BALL STREET KINGS" tournament, the third of its kind organised by LALIGA in Lagos over the past three years, was the centrepiece of the league's global "LALIGA vs Racism" initiative.
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The event featured teams from local communities, including estate-based sides and a special journalists' team, in a display of the grassroots approach of the campaign.
Reactions on social media have been overwhelmingly positive, with fans and supporters applauding LaLiga's innovative use of street football to combat racism and promote inclusivity.
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"LaLiga is doing a good job," commented one user, echoing the sentiments of many who praised the league's commitment to this important cause.
Another fan noted, "Good one. LaLiga against Racism," highlighting the clear message and purpose behind the tournament.
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One user, who had participated in a previous edition of the event, shared their experience, stating, "They hosted one in Remo Stars I think 2yrs ago. I played that one."
The PUMA BALL STREET KINGS tournament not only provided an entertaining spectacle for football lovers in Lagos but also served as a platform to amplify LaLiga's global "LaLiga vs Racism" campaign.
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The event emphasised the vital connection between the league's initiatives and grassroots football, showing the power of the sport to foster social cohesion and combat discrimination.
Desmond Chiji, LaLiga's Delegate in Nigeria, highlighted the significance of the tournament, saying, "The tournament is the ideal showcase for the sense of community and tolerance that the LaLiga vs Racism platform is all about. Racism has no place in football or society. Through LaLiga vs Racism, we are reaffirming our commitment to transparency, unity, and diversity, which truly make the game beautiful."
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Tresor Penku, the Managing Director for LaLiga Africa, reechoed these sentiments, emphasising the league's determination to use football as a vehicle for meaningful change.
"Football is a unifying force that transcends borders and cultures. The efforts globally are a testament to our determination to ensure that football remains a safe and inclusive space for all," he stated.
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The overwhelmingly positive reactions on social media underscore the widespread appreciation for LaLiga's innovative approach to tackling racism.
By taking the fight to the streets, the league has demonstrated its dedication to empowering local communities and creating a more inclusive and equitable footballing landscape.
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