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The Azzurri have officially unveiled their new home, away and warm-up kits, made by Adidas for the first time since 1978.
Adidas have unveiled the new national team kits for the Italy National team.
The sportswear giants took to their official social media to announce the iconic collaboration.
The German company posted the new merchandise via a short clip with a caption that read: ‘𝑾𝑬 𝑨𝑹𝑬 𝑹𝑬𝑨𝑫𝒀 𝑻𝑶 𝑬𝑵𝑻𝑬𝑹 𝑨 𝑵𝑬𝑾 𝑬𝑹𝑨 💙🤝’
‘The promises of the future meet the greats of the past, in search of the symbol and soul of Italian football.’
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The clip features PSG and the Azzurri’s No.1 goalkeeper Gianluigi Donnarumma as well as Juventus and Italy legend Alessandro Del Piero who served as the narrator.
This will be the first time Italy and Adidas have collaborated on the national team kits since 1978, having entered into partnership earlier in January.
Adidas x Italy National Team Collaboration
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Signalling a new era, Italy’s new home and away kits arrive with a special marble effect, which is inspired by the use of the material throughout the country.
Marble plays an important role in Italian society, and its unique pattern can be seen across the country, from statues, monuments and museums to household kitchens.
The new kits signal the start of a new era of Italy, marked also by the presence of the new national team crest, appearing on kit for the first time.
Adidas x Italy Home kit
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The ‘Home’ kit, which boasts a blue colour base as per tradition, sees marble, an element that is replicated on the fabric through manual work that combines traditional craftsmanship of raw materials and highly innovative techniques.
The sleeves and collar boasts delicate but striking gold details, which embellish the kit as a reminder of the Federation’s successes.
As a sign off, the new adidas performance logo features alongside the new FIGC crest logo, released in the recent days.
The Tricolour details delicately inserted on the shoulders is also present on the jersey sides and edging.
While the back of the collar bears the word ‘Italia’, completely customized with a clear reference to Roman engravings, the same approach used in the lettering of the players’ names and in the numbering of the jerseys.
Adidas x Italy Away Kit
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The ‘Away’ kit is also strongly inspired by marble, and the design carries across thanks to the light shade of the base: the predominant colour is ‘off-white’, with a clear reference to the raw material that distinguishes the whole kit, embellished by the graphic design with navy blue and gold highlights.
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